Market and consumer research that illuminate the complex customer journey

Brooks Adams Research (BAR) provides a comprehensive suite of market and consumer research services and innovative tools that give valuable insight into your specific market and consumers—what they want, what they need, what’s holding them back, what motivates them.

We create a customized mix of tools for your organization to deliver an in-depth understanding of your market, and powerful consumer insights that put you in step with your customers and help you reach them at every point of the journey.